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–INDIVIDUAL WORKS

FITZ LUO

I am a designer who likes to find my social responsibility in the design. I think my design should not only serve the business, but also provide people with a deep understanding of social problems. Through my own discovery of life, I can change the social situation as much as possible.

Glimmer

“Glimmer” is a public service announcement that intended to help people who suffer from social isolation. It aims to widen social awareness and encourages empathy towards patients who suffer mentally from social isolation. This animation uses an abstract perspective depicting three different mental situations to explain the best methods to comfort socially isolated patients. These characters were also designed to help the audience blend better into the environment and interact with the patients.

–GROUP WORKS

Bacardi: Do What Moves You

In collaboration with Bacardi, Do What Moves You is a campaign to invites people to change their perception of drinking. Despite having a negative social connotation, drinking can actually help us to be more inspiring and creative. This campaign aims to encourage the audience to be their true self and unleash their creativity.

ORGANIZED BY

SUPPORTED BY

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IN COLLABORATION WITH

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© ICAD ODYSSEY 7TNO8, 2020 All Rights Reserved.